Setting Up a New Analytics System Connection

This article explains how to set up an Analytics API integration in Yield. By adding an analytics adapter, you gain access to two additional metrics: page views and page views eCPM.

Why Should You Add an Analytics Adapter?

Adding an Analytics adapter gives you access to additional metrics in your Ad Revenue Insights dashboards and reports. It also allows these metrics to be used in the statement generation tool.

The available metrics are:

• Page views

• Page views eCPM

Please note that depending on the dimensions selected, these metrics may not always be available as not all dimensions are typically recorded by the analytics systems. Site and date level dimensions should always work with the Analytics data, so these are where the main benefits lie.

How to Add a New Analytics System Connection

Simply click Configuration, and then Integrations:

At the bottom right, you have the option to add a New Analytics system. By clicking the button, you will be taken to a configuration window where you can set up your connection and data structure.

Select the type and give your adapter a name. You can choose the date range for the import and decide how the data should be grouped:

• Group by device category

• Group by country

• Group by hostname

Verify Your Account

At the bottom of the configuration window you'll find Google verification field which will require you to log in to the connected Gmail account to retrieve a verification code.

Import Analytics Profiles

In the final part of the configuration, you will select the user to be connected to the data import by using their verification details. You can also choose whether to import all existing profiles and automatically add new ones, which is usually recommended.

Connecting Analytics Profile to a Website

Once the data and profiles have been imported, you can add the website profiles to an existing website within your Publisher account. Simply go to Publisher accounts, select the Publisher and Website you wish to add the analytics data to, and choose the appropriate profile from the drop-down menu.