Introduction
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      3. Introduction

      What is HB Analytics

      HB Analytics drives value for publishers and sales houses by monitoring Header Bidding setups, making sure they run efficiently and tracking new ways of optimisation. It monitors your Header Bidding setups and makes sure you get advanced comparable data. Our solution is built to measure and analyse Prebid based setups, but can also be customised for other solutions.

      See also: What is the difference between HB Analytics and Ad Revenue Insights?